Las Vegas (CRWENESWIRE) Alkane, Inc. “Alkane” (PINK SHEETS: ALKN) announced today that its flagship product, alternative diesel fuel additive, Monster DieselTM, is “going digital”, launching an entirely renovated interactive Web site and signing on with social media tools Twitter, Facebook, and MySpace.
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The newly launched MonsterDiesel.com enables users to quickly and easily purchase products online, while the social networking sites will be utilized as a means to invite conversation on the company’s ongoing alternative energy product innovations.
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When asked why a company which produces an alternative diesel fuel additive is becoming so involved with interactive and social networking utilities, CEO and President, Mathew Zuckerman, Ph.D. said, “New energy is a topic that needs to be on everyone’s radar. We have created a platform for users to learn more about the future of energy, and discuss it openly.”
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With Monster DieselTM announcing new product innovations all the time, the company is surely one to follow. Executives say they plan to announce breaking developments in real time “tweets” to their Twitter followers.
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According to the Energy Information Administration’s International Energy Outlook 2008, the world “will require 50% more energy in 2030 than it did in 2005… almost all of which will be derived from synthetic and bio fuel sources.” Alkane’s proprietary synthetic-fuel products will surely play an integral role in this transformation.

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“We have been saying that Monster DieselTM will be at the forefront of the energy revolution. I think this move to an interactive frontier plays an integral part in the fulfillment of that,” Zuckerman went on to say. “This is a way to engage our various audiences. We are speaking to our knowledge hungry base, utilizing interactive tools to encourage discussion on timely and pertinent matters that impact the future of the energy landscape.”
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About Monster DieselTM

Monster DieselTM is a patent pending high energy alternative fuel additive which boosts diesel fuel’s quality to premium levels. The additive offers a comprehensive, cost effective solution to address each of the challenges common to diesel powered engines, all in one product. Benefits of Monster DieselTM include:

* Reduces diesel consumption by as much as 15%
* Boosts diesel fuel’s energy by 10% for increased power and mileage per gallon
* Reduces metal to metal engine wear and friction by as much as 40%, to reduce down time
* Lowers overall fuel emissions by 23%
* Turns black smoke to white instantly, harnessing would-be pollutants into increased power and mileage per gallon
* Winterizes diesel fuel to allow subzero operation, eliminating the need for expensive #1 diesel to reduce gelling and deicing
* Boosts the cetane number by 12.5%—twice the boost of premium gas over regular
* Made from U.S. sourced materials, not crude oil
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About Alkane, Inc.

Alkane, Inc. is dedicated to the development and sales of alternative fuels and additives which reduce the cost of operating and maintaining vehicles. Additional benefits of Alkane, Inc.’s product offerings include positive environmental impact through the reduction of harmful emissions and a lessened U.S. dependence on foreign oil due to a decrease in crude oil dependent diesel fuel consumption.
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Visit www.MonsterDiesel.com for more product information, news and analysis, and information on how to order Monster DieselTM branded products.
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Monster Diesel™ and its logo are trademarks of Alkane, Inc.
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Forward Looking Statements:

Certain statements in this release and other written or oral statements made by or on behalf of the Company are “forward looking statements” within the meaning of the federal securities laws. Statements regarding future events and developments and our future performance, as well as management’s expectations, beliefs, plans, estimates or projections relating to the future are forward-looking statements within the meaning of these laws. The forward looking statements are subject to a number of risks and uncertainties including market acceptance of the Company’s services and projects and the Company’s continued access to capital and other risks and uncertainties outlined in its filings with the Securities and Exchange Commission, which are incorporated herein by reference. The actual results the Company achieves may differ materially from any forward-looking statements due to such risks and uncertainties. These statements are based on our current expectations and speak only as of the date of such statements.

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